By default Brave will insert ads only in a few standard-sized spaces. Today we’re releasing the 0.7 developer version for early adopters and testers, along with open source and our roadmap.īrave browsers block everything: initial signaling/analytics scripts that start the programmatic advertising “dirty pipe”, impression-tracking pixels, and ad-click confirmation signals. We are building a new browser and a connected private cloud service with anonymous ads. With enough people blocking ads, the Web’s main funding model is in jeopardy.Īt Brave, we’re building a solution designed to avert war and give users the fair deal they deserve for coming to the Web to browse and contribute. You may never click on an ad, but even forming an impression from a viewable ad has some small value. They feel like free-riding, or even starting a war.

But as Marco Arment noted, they don’t feel good to many folks. Blockers can make the user experience of the Web much better. Here are some details about the Brave browser from the Brave site:Įveryone’s talking about ad blocking. The Brave browser blocks ads by default and then replaces them with what it calls “clean ads.” The goal of the project seems to be to provide a viable financial alternative for publishers that doesn’t flood users with obnoxious advertising and privacy violating trackers. Former Mozilla CEO Brendan Eich has been back in the headlines recently, with a new browser project called Brave.

Beta be brave